Reimagining the purpose of a body scanning suit to unlock its potential as a personalized fit tool that helps you shop smarter for your unique shape.
Myzozo
Team
Creative Director
Emily Galvelis
UX/UI Designer
Oliver Nowell
Brand Strategist
Jessica Makaveric
Tools
Illustrator, Photoshop, Figma, Figjam
Overview
ZOZO are the creators of ZOZOSUIT, a futuristic body scanning suit that enables people of all shapes and sizes to get accurate measurements of their body that they can then use to buy custom fitted clothes using the suit and a mobile app.
Brand
We wanted to maximize the potential of ZOZO technology by including body scan tracking/comparisons for weight loss and weight gain. We also created a community for potential and existing customers with a blog. A sizing guide, using your current measurements, shows you which exact size to choose for shoes, shirts, pants, etc for non ZOZO brand clothing.
Strategy
Big Idea
We created a microsite called myZOZO, a blog and tracking system with a size guide.
USer persona
USer Flow
Wireframes
UI DESIGN
ZOZO Stories
My Measurements
Designed by Oliver, 2026